Pure Color Lipstick Collection

A tinted lip balm is great for anyone who is prone to getting dry lips but still wants to add a little pop of colour to their makeup look. Rather than going for a full-coverage, thicker consistency, a colour lip balm is the perfect way to keep the lips moisturised without compromising on the look. The best tinted lip balm should provide intense hydration and add a sheer wash of colour over the lips. They are easy to apply and reapply throughout the day, given the forgiving formula. If you find yourself struggling with dry lips, a great tip is to invest in more lip care products, like a lip oil or scrub in your daily routine.

Different lipstick finishes give off different looks, and also work better or worse for certain skin types. For those who have dry lips, a velvet lipstick or a lip gloss might be a more suitable option to prevent flaking throughout the day. A matte liquid lipstick, however, is perfect to complete a more sophisticated look. With a highly pigmented formula, a matte liquid lipstick creates the illusion of clean lip lines and is bound to add a spicy pop of colour to your makeup look. As a result of the mattifying formula, liquid lipsticks tend to last longer, need less maintenance throughout the day, and also have significantly less transfer.

For a more natural or everyday makeup look, a sheer lipstick is the way to go. Unlike a matte or full-coverage lipstick, a sheer lipstick tends to be more moisturising and allows the natural lip colour to shine through. It’s a perfect, fuss-free way to finish off a simple makeup look.